Finance Literacy for Marketeers™ Masterclass (Pre-Booking)
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Finance Literacy for Marketers™ Masterclass (Pre-Booking)
A deep, leadership-level program teaching marketers how business, money, and marketing truly connect.
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Created by Apurv Singh
Access Type: Pre-Booking Open
Format: On-demand. 12-month Access.
Pre-book today and be among the first 100 who lock the lowest price before it doubles.
149$
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Best suited for professionals serious about growth.
199$
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Fully Updated Curriculum
This course is beginner friendly and also sharp enough for performance marketers who want real reporting clarity without fluff.
10,000+
Marketers Trained
What You’ll Learn
- Understand how businesses evaluate marketing decisions through revenue, cost, and profit.
- Learn to read and interpret P&L, Balance Sheet, and Cash Flow statements from a marketer’s perspective
- Master contribution margins, COGS, overheads, and unit economics to guide profitable growth.
- Decode CAC, LTV, Payback, Gross Margin %, Cash Flow, Contribution Margin, and other financial metrics.
- Connect marketing dashboards (ROAS, CAC, CPR, AOV) to their real financial impact.
- Build budgeting and forecasting models used by CFOs and CMOs.
- Learn scenario planning, marginal ROI curves, and financial signals for scaling.
- Transform your communication to speak the language of finance and business leadership.
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This Course Includes:
- 12 month access after the February 2026 launch
- Downloadable financial frameworks, templates, and calculators
- Community access post-launch
- Early updates + behind-the-scenes content for pre-bookers
- Access to future updates for 12 months after launch
- Certificate of completion
Course Modules
- How businesses evaluate success, costs, and growth.
- Why marketing wins or fails financially.
- COGS, margins, overheads, contribution, and the anatomy of profitable growth.
- CAC, LTV, Payback, contribution margin, cash flow, and unit economics.
- Translating dashboards into the company’s P&L and building ROI models.
- How to forecast revenue, defend budgets, and model profitability.
- Presenting numbers, defending ROI, and building financial credibility.
- Scenario simulations, marginal ROI curves, scaling signals, and ad spend elasticity.
- Tying marketing KPIs to company OKRs.
- Decision frameworks used by top CMOs.
Course Requirements
- No prior experience with finance or accounting required.
- A basic understanding of marketing is recommended but not mandatory.
- Curiosity to learn how businesses operate and make financial decisions.
- Willingness to think beyond campaigns and understand the economics behind growth.
Who Should Take This Course
- Mid–senior marketers who want to step into leadership roles.
- Founders and CMOs who need to bridge the marketing–finance gap.
- Performance marketers seeking to understand ROI beyond dashboards.
- Marketing professionals preparing for boardroom-level discussions.
- Anyone who wants a long-term career advantage rooted in financial clarity.
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About The Instructor
Apurv Singh
Performance Marketing Consultant & Educator
4.8 Instructor Rating
10,000+ Students Trained
12+ Years of Experience
Founder, HQ Digital Consulting & Education
Hi, I’m Apurv. I’m a performance marketing consultant and educator who has helped scale brands like Adidas, TATA, Titan, and Godrej Properties, along with several D2C and global brands across the US and Middle East. Across the last decade, I’ve managed hundreds of crores in media spends, built systems for growth, and taught thousands of marketers to master performance driven decision making.
Through my live and on demand programs, I teach how to build clarity, structure, and modern marketing systems without fluff.
This GA4 Masterclass is a full breakdown of how I set up, navigate, and extract real insights from Google Analytics 4 with frameworks, templates, and prompts you can apply instantly.
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A deep, leadership-level program teaching marketers how business, money, and marketing truly connect.
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