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Dream Performance Marketing Masterclass – On Demand

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₹29,999.00

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Dream Performance Marketing Masterclass

Level: Intermediate to Advanced.

Stop guessing. Master the exact frameworks used to manage $50M+ in ad spend. Build, scale, and optimize campaigns with clarity and confidence.

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Created by Apurv Singh

227$

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Best suited for professionals serious about growth.

Price:
598$

Course Enrollment74/50
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Fully Updated Curriculum

This course is relevant for Intermediate to Advanced Lever professionals.

Rating: 4.8

10,000+

Marketers Trained

What You’ll Learn

Explore Related Topics

This Course Includes:

Course Modules

Module 1: The New Age of Performance Marketing
  • The role of AI in performance marketing (now and beyond)
  • Fundamentals of signal-based marketing
  • Building an ecosystem view
Module 2: Ad Channel Landscape & Budget Mapping
  • Deep dive into Meta, Google, YouTube, and Programmatic
  • How to design the right channel mix for your product category
  • Budget allocation strategies
Module 3: Funnel Architecture & Conversion Mapping
  • "Not-A-Bot" funnel structure for real-world customer journeys
  • Mapping soft and hard events through the funnel stages
  • Consumer data passing
Module 4: Meta & Google - Scaling Beyond Campaigns
  • Campaign structures that scale (CBO vs ABO)
  • Dynamic Creative Testing (DCT) and Post-ID reuse strategies
  • Bid logic vs. automated outputs
Module 5: Attribution Deep Dive
  • iOS14+ configuration best practices
  • Attribution windows, cracking CAPI (Conversion API)
  • Understanding CAC payback vs cutoff mapping
Module 6: Creatives That Convert
  • Creative archetypes, 3D framework, hook types, and storytelling strategies
  • Concept-to-ad mapping to measure creative effectiveness
  • avoiding fatigue
Module 7: Performance Diagnosis Playbook
  • How to audit campaigns across channels
  • Identifying drop-offs vs. wins in your creative
  • Reading between the lines on CPM, CTR, ROAS, and CR
Module 8: Retention Marketing as a Performance Lever
  • Email, WhatsApp & Push sequencing for CAC recovery
  • Lifecycle marketing, post-purchase domain domination, and segmented cohorts
Module 9: Building SOPs & Scaling Systems
  • Proofing bad launches and errors before they go live
  • Workflow systems for onboarding, weekly reviews, and campaign QC
  • Scaling through process, not just media budget
Module 10: Performance Marketing in the AI Era
  • AI tools for creative, fatigue detection, and campaign scaling
  • Automated frameworks regarding what to automate vs. what not to
  • Forecasting performance with predictive models.

Course Requirements

  • No prior experience with Meta Ads required. We start from the absolute fundamentals.
  • A laptop or desktop with a stable internet connection for implementation.
  • Basic understanding of digital marketing helps but is not mandatory.
  • A “Testing Mindset” and willingness to apply frameworks, not just watch videos.

Who Should Take This Course

  • New Performance Marketers: Ready to upgrade to advanced structures, attribution models, and scaling strategies.
  • D2C & SaaS Founders: Tired of burning money on random ads and want clarity on where their budget is going.
  • Agency Owners: Who want sharper client results and standardized SOPs for their teams.

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Join HQ Club

Pricing Comparison Table
What You Get
Individual Price
Club Membership
All Specialist Courses
(Google, Meta, SEO, GA4)
357$
Included Included
Quarterly Live Q&A + Priority Access to future courses, workshops
510$
Included Included
Frameworks, Templates, Reports Vault
255$
Included Included
Quarterly Deep-Dive Playbooks
170$
Included Included
Case Studies Library
204$
Included Included
Creator Tools Pack (AI Prompts, Creative outlines, Email + Whatsapp flows etc.)
136$
Included Included
Private Broadcast Community forum
102$
Included Included
Annual Member Perks + Priority Support
128$
Included Included
HQ Brief (Audio Podcast)
85$
Included Included
HQ Club certification (Certifiying your skills are updated)
Priceless
Included Included
Total Value
1,947$+
1,499$
Offer
1,499$ per year
What do you get:
All Specialist Courses (Google, Meta, SEO, GA4)
worth 357$
Quarterly Live Q&A + Priority Access to future courses, workshops
worth 510$
Frameworks, Templates, Reports Vault
worth 255$
Quarterly Deep-Dive Playbooks
worth 170$
Case Studies Library
204$
Creator Tools Pack (AI Prompts, Creative outlines, Email + Whatsapp flows etc.)
worth 136$
Private Broadcast Community forum
worth 102$
Annual Member Perks + Priority Support
worth 128$
HQ Brief (Audio Podcast)
worth 85$
HQ Club certification (Certifiying your skills are updated)
Priceless

In the age of AI, marketing changes every quarter. Staying updated is no longer optional; it’s your edge.

About The Instructor

Apurv Singh

Performance Marketing Consultant & Educator

4.8 Instructor Rating

10,000+ Students Trained

12+ Years of Experience

Founder, HQ Digital Consulting & Education

Hi, I’m Apurv, a digital marketing consultant and educator with over a decade of hands-on experience managing multi-crore campaigns across brands like Spotify, Adidas, Amazon, TATA Group, Magicbricks, Godrej Properties and many more brands across the Globe.

I’ve helped hundreds of businesses scale profitably using performance marketing, and over 10,000 students have learned directly from my frameworks through the Dream Masterclass Series.

In this Dream Google Ads Masterclass, I’ve condensed everything I’ve learned from years of running high-ROI campaigns, from understanding Google’s auction logic to mastering advanced campaign types like Performance Max, YouTube, and Demand Gen.

My goal is simple: to make performance marketing practical, structured, and profitable, no fluff, no outdated tactics.

If you’ve ever wanted to truly understand how to make Google Ads deliver predictable ROI, this is where you start.

Loved by Learners Worldwide .

Testimonial Slider
Faizal

Faizal

5/5
The course content is perfect for the beginners and advanced students. Also I liked the approach of...
Akanksha Ghilahare

Akanksha Ghilahare

5/5
It was really insightful, especially when he explain dashboard . I highly recommend his master class
Yash Dani

Yash Dani

5/5
It was a very detailed explanation of google ads and anyone who has zero experience can also learn and pick it up as is the case with...
Subhash

Subhash Katole

5/5
Each and every concept explained in very simple way and it's helps me to understand google ads so easily. ...
Kalyani

Kalyani Sanil

5/5
I have begun my journey just recently so had attended some online courses earlier. So had some concepts in my mind...
Anindita Sarkar

Anindita Sarkar

5/5
Another value bomb lecture series by Apurv Sir. This is the 3rd masterclass series that I attended and as alway...
Ayibiowu Kayode

Ayibiowu Kayode

5/5
The Google Ads Masterclass with Apurv was very insightful and exceeded my expectations. The way he explained concepts...
Rohit

Rohit Mevada

5/5
It was my first encounter with Google ads and it's takes me inside pro level...

Stop guessing. Master the exact frameworks used to manage $50M+ in ad spend. Build, scale, and optimize campaigns with clarity and confidence.

227$
Buy Now

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