Claude-Native Marketing Intelligence

HQ
Skill
Packs

Pre-built Claude skills built on 12 years of HQ Digital frameworks. Paste into Claude. Get expert-level audits, diagnostics, and strategies in minutes — not days.

Browse Skill Packs How it works →
12+
Years of Framework
24
Audit Checkpoints
60s
To Run an Audit
0
Coding Skills Needed

What Is This

Not a course.
Not a template.
A thinking engine.

A Skill Pack is a pre-built instruction set for Claude — the AI. You paste it into a conversation once, and Claude immediately knows how to run a specific, expert-level job using the exact frameworks and logic built by Apurv Singh at HQ Digital.

Think of it like this. A hospital gives every doctor a pre-printed checkup form — blood pressure, sugar levels, weight, family history. That form does not make the doctor smarter. The doctor was already smart.

What the form does is make sure nothing is missed, the output looks the same every time, and any doctor using it produces a comparable, reliable result.

An HQ Skill Pack is that form. Claude is the doctor. Your business data is the patient.

Without vs With a Skill Pack
  • Without: You type a vague prompt, Claude gives a generic answer. You re-explain your context every single session.
  • Without: The output varies. One day brilliant. Next day misses half your framework.
  • With an HQ Skill Pack: Claude knows your benchmarks, your decision logic, your frameworks before you say a word.
  • With an HQ Skill Pack: Same structured output. Every audit. Every account. Every time.

How To Use

Four steps.
Zero technical skills needed.

01

Buy and Download

Purchase the Skill Pack. You will receive a single .md file — a plain text file that opens in any app.

02

Open Claude

Go to claude.ai or open the Claude app. Start a new conversation. Free or paid both work.

03

Paste the Skill Pack

Open the downloaded file. Select all text. Paste it at the top of your Claude conversation. This loads the entire HQ framework into Claude.

04

Paste Your Data and Run

Below the Skill Pack, paste your account data or campaign numbers. Then type: "Run the audit." Claude handles the rest.


Pick your weapon.

Coming Soon
🎯
Full Stack Performance Marketing Audit

Cross-channel performance diagnosis across Meta, Google, Email, and WhatsApp. Built for brands and agencies managing multi-channel growth.

Cross-channel attribution logic
Channel-wise budget efficiency scoring
Unified growth bottleneck diagnosis
30-day action roadmap output
Coming Soon
🎨
Creative Strategy Diagnostic

Evaluate any creative or creative library against the HQ Digital 3C Framework. Know exactly what is working, what is broken, and what to build next.

Angle-based creative mapping
Hook rate and psychological trigger audit
AI vs non-AI creative strategy guidance
Creative brief output for next iterations

Who This Is For

Built for practitioners.
Not beginners.

📱

Performance Marketers

You manage Meta Ads accounts daily. You know what good looks like but the audit process takes hours. HQ Skill Packs run the diagnostic in 60 seconds so you can spend your time on decisions, not data collection.

🏪

D2C Brand Owners

You are spending on ads but not sure where the money is working. Paste your data, run the pack, get a structured diagnosis you can act on yourself.

🏢

Agency Founders and Teams

Standardise how your team audits accounts. No more inconsistent reports depending on who runs the review. Every account gets the same HQ Digital-grade diagnosis, every time.

📈

Freelance Consultants

Walk into client meetings with a structured, multi-phase audit framework rather than ad-hoc observations. Position yourself as a Growth Architect, not a media buyer.

Most marketers are optimising an account that was never properly diagnosed to begin with.

The problem with performance marketing in 2026 is not access to tools. Every brand has Meta Ads Manager. Every agency has dashboards. The problem is the thinking layer above the data.

HQ Skill Packs are not automation. They are structured thinking — the same diagnostic logic used in HQ Digital consulting engagements — made accessible for every performance marketer who cannot afford a fractional Growth Architect.

You are not buying a prompt. You are buying 12 years of pattern recognition, compressed into a reusable framework.

Apurv Singh — Founder, HQ Digital
FAQ

Common questions.

Do I need a paid Claude subscription? +
No. Claude’s free plan works. Claude Pro gives longer context windows which helps with large data sets, but is not required to get started.
Is this a course or a software tool? +
Neither. It is a plain text file — a pre-built instruction set for Claude. Download once, paste whenever you need it. No login, no subscription, no app to install.
Can I use the same pack for multiple client accounts? +
Yes. One purchase, unlimited use across your own work.
What data do I need for the Meta Ads audit? +
You can paste exported CSV data from Meta Ads Manager, or describe the account performance in plain text. The richer the data, the more specific the output.
Will this work for small budgets? +
Yes. The framework adjusts its recommendations based on data you provide. It works at any budget level.
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